Wonderflow & HARMAN International's Two Year Journey: Achieving Customer-Centricity With VoC Insights

Wonderflow celebrates two years of collaboration with HARMAN International in innovating connected technologies that leverage advanced customer feedback insights.

Amsterdam (1 September 2024):  Wonderflow, a market-leading Voice of Customer Insights technology company, proudly announces the second anniversary of its successful partnership with HARMAN International, a Samsung company renowned for its world-class connective technologies and brands that have impacted millions of consumer lives. This collaboration has significantly enhanced HARMAN’s Voice of the Customer program, leveraging Wonderflow’s advanced AI-driven customer feedback analytics platform to transform how HARMAN analyzes ratings and reviews to make data-driven decisions.

Transforming the Customer Experience with AI-Driven Voice of the Customer Insights

Since the beginning of the collaboration, Wonderflow’s unified, intuitive interface, powered by advanced deep-learning AI, has enabled HARMAN to turn Voice of Customer Insights into actionable product strategies. The technology has significantly streamlined HARMAN’s approach to analyzing extensive consumer feedback, empowering teams across the organization to prioritize customer needs and drive profitability and business growth.

“At HARMAN International, Wonderflow has been a game-changer for our Voice of the Customer Program,” said Brian Wolfe, Vice President of Global Customer Experience and Quality at HARMAN. “It has transformed our approach to analyzing product reviews, making it easy and more efficient with its user-friendly interface and AI-driven insights.”

Delani Klein-Lee, the Global Voice of the Customer and Analytics Manager at HARMAN, added, “It empowers us [HARMAN] to make data-driven decisions as we continue to deliver world-class products, technology, and experiences. The value of Wonderflow extends across our organizations, supporting our Customer Experience, Product Development, Marketing, and eCommerce teams.”

A Partnership Built on Innovation & Excellence  

Michele Ruini, CEO of Wonderflow, expressed his enthusiasm about the collaboration: “We are thrilled to celebrate our two-year partnership with HARMAN International. Our mission has always been to democratize the power of data and provide businesses with the tools they need to succeed in today’s competitive landscape. We look forward to continuing our collaboration to drive even more innovative outcomes and support HARMAN’s success.”

As Wonderflow and HARMAN International continue to work together, both companies remain committed to pushing the boundaries of what’s possible in the world of connected technologies. The partnership is an example of how generative AI and customer feedback analytics can drive tangible business results.

Adnan Ashraf
Marketing Director at Wonderflow

Adnan Ashraf is a results-driven digital marketing specialist and award-winning growth hacker with expertise in SEO, SEM, lead generation, and full-funnel marketing strategies. With a strong track record in brand building and customer engagement, he has led high-impact digital campaigns that have significantly increased brand awareness and revenue.

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