Access in-depth analysis of global consumer feedback on automotive tires, comparing performance across segments and brands. This comprehensive report analyzes consumer sentiments and preferences from over 625,000 verified reviews across 66 retail channels in 12 countries.

Key analysis areas:

• Market Overview: Latest trends and consumer sentiment patterns across regions
• Brand Performance: Detailed comparison of 27 leading tire brands
• Segment Analysis: Deep-dive into Summer, Winter, and All-Season tire performance
• Consumer Priorities: Key factors driving purchase decisions and satisfaction
• Product Quality Insights: Critical performance aspects like tread life and noise levels
• Regional Variations: Market-specific consumer preferences and brand positioning
• Competitive Intelligence: Brand strengths and improvement opportunities